The Prophetic Voice of Reconciliation!

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The Voice of

Are you getting the results that you want from our listeners that listen to your radio program on KKPZ? Are you asking for specific action from them and are you tracking all responses that come into your church, ministry or service?

If you are a church or even a ministry, do you put an offering box in the back of the room and expect people to give as they feel lead. What happens if they feel lead to give, but go out of the room through a different door?

The point of all this, is that they way that you "pass the offering plate" in radio is to ask in the body of your program. The asking at the end of your broadcast in the Closing Announcement is a reminder with the full contact information repeated several times. Listeners usually tune out the pre-recorded Closing Announcement, UNLESS they need the contact information, because they are already motivated to respond to your request.

In radio, the way that you present the opportunity for our listeners to become involved in your ministry, either by giving financially, by attending your meetings or by receiving or purchasing your materials is to A.S.K. Again, State, what they already Know to do.

If you don't "Again State what they already Know to do", they won't be confronted one on one with the opportunity to participate in your ministry, even though they have thought about it and really want to do it, because you are blessing them and ministering to them, but they just need that little nudge or reminder to really do it and to do it now, thus they are grateful when you "pass the offering plate" and they can do it right then and there, cheerfully and willingly.

Also, you must track all the responses that you receive from everyone that you ministry to and determine, how was this response motivated, by radio, your newsletters, your website, a personal invitation for you or someone in your ministry. Why? So that six months or a year from now, you can look back and not only spiritually know that you are making an impact but also physically know that you are making a measurable impact via your radio program and other outreach efforts. Also you'll know, what efforts need to be increased because they are working and what efforts need to be redesigned to make them work better and finally what efforts need to stop completely, because no one has ever responded.

Finally, "Except the Lord build the House, they that build it, labor in vain." (Ps 127:1) and "Commit to the Lord whatever you do and your plans will succeed." (Pr 16:3). God has to be in it and prayer is how God gets into it. If God lead you to start a radio outreach program ministry, then He has to make it happen, but He does so according to our prayers and response to His leading. The point is, that the enemy doesn't want you on the air and he will do everything that he can to keep you off the air and prayer will break his efforts, so that you will know that you should continue to be on the air, whether it is directly from God or from our listeners and/or both!

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Last modified: 07/02/08